What Is Internet Marketing Today?


Internet Marketing is more then getting website visitors. Internet marketing is defined as the action of promoting and selling products and services on the Internet. There is so much more to it than that.

Here is what I mean!

1. Market research. How do you even know what market you want to get into?

A couple of years ago the keyword phrase “niche marketing” became popular. Internet marketers begin to realize how competitive the World Wide Web was becoming.

This was more obvious in broad niches including the Internet marketing niche itself. Other popular niches became more difficult to make money in and those included dieting and weight loss, health and fitness, finance, home business, make money online, and so on.

This actually created a whole new niche itself. Internet marketing gurus would tell you what niches you should get into for a fee.

The idea was to find a niche that wasn’t saturated and get involved with it. Sometimes that meant taking a broad niche and narrowing it down a little bit.

For example, there was a person that was new to Internet marketing that took the health niche and narrowed it down to selling an ebook on how to stop sweating. He dominated this micro-niche and developed a six figure income for himself.

Here’s the whole point I’m trying to make.

It’s critical that you do market research and choose the market you’re going to get into very carefully. Otherwise you can end up spending a lot of time and money and have very little profitability to show for it.

2. The product. What are you going to sell?

You need to be very specific on what you’re going to promote before you start planning out how you’re going to advertise online. This seems to present a big problem for many new Internet marketers as well.

Millions of people come on the Internet every day looking for ways to make money online. They Google search keyword phrases such as “work at home, home-based business, start a home business, earn money on the Internet, make money online, and so on.

It doesn’t matter where you live in this world. Everybody either needs to, or wants to, make more money. They turn to the Internet because for some reason they think it’s easier than trying to make money offline.

In most marketplaces jobs are tough to find. Part-time jobs don’t pay especially well, and those might be difficult to find too. This leads people to explore Internet marketing.

The problem is what product are you going to sell when you try to make money online? Since most people don’t have their own product they need to find a product and that will lead them to a specific business model.

3. Business model. For most people looking to make money online they’re drawn primarily to the direct sales business model. This leads them initially to affiliate marketing which is a great way to do Internet marketing.

The nice thing about affiliate marketing is you can target any specific niche and find products to sell that are ready to be marketed. Many affiliate programs don’t cost anything, or have a very low cost to get started in, so this appeals to new Internet marketers as well.

There’s a learning curve to doing affiliate marketing correctly, but most affiliate merchants provide free training. You can also access online Internet marketing forums such as the Warrior Forum.

As you’re looking at different ways to do affiliate marketing you will come across pay per click programs such as Google Adsense. There are cost per action programs through an affiliate networks such as Max Bounty. There are also pay per sale programs selling digital and physical products for merchants such as Amazon and ClickBank.

Generally an affiliate will get started focusing on one specific form of affiliate marketing. For example, if you’re going to promote the Google Adsense program you might start a blog and monetize it with Google Adsense.

As you begin to develop your blog you will add products that you sell, or maybe just lead forms that you will earn money from. Some affiliate marketers prefer to stick to one specific method of affiliate marketing, while others tend to branch out and integrate all of them to create multiple streams of income.

4. Your website. Today hands down the most popular way to sell things on the Internet is to set up a blog and use it as an information site, or as an e-commerce site.

There have been tremendous advancements made over the years in blogging. Now these are so simple to set up it doesn’t really take any technical knowledge.

You can use free blogging platforms with WordPress or Google’s Blogger platform. A better strategy is to purchase a domain name and host your own blog. Use either a free WordPress theme, or purchases an elegant theme to set your website up on.

You can see that that is what I’m doing here on my blog. I am using a WordPress theme and hosting the domain name SucceedYourself.com.

5. Internet marketing. After all of this we are now ready to start talking about actually advertising your new blog you have monetized with a product using a specific business model.

You can break Internet marketing down into paid advertising and free advertising. Outside of your domain name, and monthly hosting costs, blogging is free to do.

This is another reason that so many people are drawn to it. Your primary investment is in the time it takes for you to create content and post it on your blog.

Some Internet marketers choose to outsource content creation. There are plenty of sources on the Internet where you can hire blog writers, graphic designers, and so on.

Pay per click advertising is still the top form of paid Internet advertising. The leading sources for this include Google Adwords, Yahoo-Bing Marketing, and Facebook Ads.

In future articles we will go more in depth on all of the different forms of Internet marketing. I’ve accomplished what I wanted with this article and that is to let you know there is a lot that goes into Internet marketing.

The business of Internet marketing can be extremely exciting and profitable when done correctly. I will show you more of that in detail in upcoming blog posts.

5 Proven Affiliate Marketing Business Models To Quickly Start Your Own Online Business


It doesn’t matter whether you live in Australia, the United States, or anywhere in the world if you want to start your own online business. The Internet doesn’t discriminate against you in any way.

Think about the power of that statement. It is doesn’t matter where you live, the color of your skin, whether you went to college or not, how much money is in your bank account, whether you are male or female, or in any other way.

Here’s the bottom line!

Anybody can start an online business and become successful, and there are literally thousands of proven examples of this. That’s only important in that it offers you encouragement, but a more important question is how can you get started?

In this article we want to take a look at 5 proven business models using affiliate marketing that anyone can use to quickly start an online business of their own.

1. Pay per sale. Affiliate marketing is a business model this has been around for about 20 years now.

You may have purchased something on Amazon, and if you did you very well might have been on an affiliate marketing site. Amazon runs the largest affiliate program in the world and they pay out billions of dollars in commissions every year to their affiliates.

With Amazon you are using the pay per sale affiliate marketing method. It is free to join, and you make money whenever you sell a product on your Amazon affiliate website.

2. Pay per click. Another popular way to make money with affiliate marketing is Google Adsense. This is the largest pay per click affiliate program in the world, and Google pays out over $1 billion a year in commissions to their affiliates.

This is the easiest way to make money online because you don’t have to sell anything. The program is also free to join and Google sells the advertising for you. They then match those advertisers to the theme of your website.

You place code on a web page and Google’s algorithm brings up advertising a website visitor would be interested in. Whenever somebody clicks on one of those ads you earn a commission.

3. Pay per lead. Another way that people make money in affiliate marketing is known as cost per action programs. This simply means that you earn money whenever your website visitor completes the required action.

The most common form of this is called pay per lead. You make money whenever your website visitor completes a lead form.

This could be something as simple as entering your email address. It might require more information, and usually the more the website visitor is required to do the greater your commission will be.

The easiest way to find cost per action programs is to join an affiliate network for free. Offer Vault is a great website to do that at.

4. 2 tier affiliate programs. Most affiliate marketing programs only pay you by the click, by the lead, or by the sale.

However, there are two tier affiliate programs where you can earn money recruiting affiliates. Whenever the affiliate you sign-up makes a sale, gets a lead, or a click, you earn a smaller commission on that action.

This is similar to the network marketing business model except you only earn money on people you personally recruit. This is not a multi-level marketing plan because your earnings do not extend beyond the first level.

So, think of it this way. You can build your own sales force in a two-tier affiliate program and earn a six figure income on their sales. This is not hype, and it’s being done all the time on the Internet today.

5. Start your own affiliate program. Is this a good option for you?

Millionaires have been created in the affiliate marketing world and one way to do that is to start your own affiliate program. This is a way you can make more money on literally hundreds or thousands of affiliates in your program.

There is a learning curve on how to do this correctly, and it is going to take a certain amount of work to get everything set up. You’re also going to have to deal with your affiliates on a daily basis, as well as pay them according to the terms and conditions of your affiliate program.

One thing you might want to look at is starting a joint venture with somebody who has experience doing this. Another option is to use an existing affiliate network such as Click Bank and let them manage your affiliate program for you.

These are five proven business models using affiliate marketing that you can quickly start your own online business and generate income from.